Founded in 1985, the GA-DE brand has become a major player in color cosmetics, skincare products and perfumery.
Danya Cosmetics, a leading cosmetics house, upholds the values established by its founder and owner Moshe Bensason, a man with natural artistic flair and a deep love for art and photography. He was the first to introduce a local brand by creating colors to nurture and enhance women’s natural beauty. For him, creating a new product is a quest for perfection and eternity. Love for colors and textures, like music, are his true reasons for living. He has always driven the brand to deliver the very best products, helping women everywhere to look their best.